Wednesday, April 26, 2017
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The head of marketing for Tim Hortons in Canada says it recently outfitted more than 3,500 of its more than 4,600 restaurants with espresso machines in an effort to offer a more premium product and appeal to new customers.
According to market research firm NPD Group, Tim Hortons dominates the coffee market in Canada, an industry worth roughly $3 billion a year, not including coffee consumed at home.
These lattes will be sold for $2.99 at participating Tim Hortons nationwide.
Click here for The Star news article.
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